Transforming Insights Codvo's Fintech Data Journey with Snowflake
The Client

Our client is transforming the world of lease-to-own with transparent lease-purchase plans that flex to meet the needs of consumers who are overlooked by traditional credit. With proprietary machine learning (ML) models, the client predicts consumer behavior more accurately than traditional credit scores. Thus, providing new paths to ownership for people and new customers for omnichannel retailers.

The Challenge

Overcoming limitations from a Platform that can’t scale​. The fintech company's previous data warehouse could not scale to the company's needs and was very limited in terms of security. So, they started looking for a more scalable and cost-effective solution.

They needed a platform that could support rapid growth without compromising performance or compliance. This shift was critical to unlocking real-time insights and enhancing customer experience.

The Solution

A platform that can scale to meet current & future demands.

  • After evaluating various options, our consulting team proposed that snowflake would be the best solution for a new platform.
  • Client team saw the value in how storage had been decoupled from the compute resources. We knew this would provide a cost-effective way of scaling up as needed.
  • Snowflake deployed & Critical Data Migration from multiple sources like existing Data bases, Hubspot, Segments, Five9, etc done within 6 months.
  • The new platform also enabled seamless integration with BI tools, allowing for faster, more informed decision-making.
  • Additionally, automated data pipelines were established to ensure continuous data flow and minimize manual intervention.

Tech stack

The tech stack used: Snowflake, Fivetran, Twilio segment, AWS S3.

The Outcomes

-With Snowflake’s platforms fully operational, tech team at client company quickly began the experience significant benefits.

-Queries that took more than 20 minutes to complete are now being returned in less than 10 mins post data migration.

-Hubspot data and Segment data, which were not utilized for making decisions, are now being utilized on other use cases like developing a customer propensity model.

-Few more incoming source data will be migrated to snowflake, and company will start utilizing snowflake as EDW.

Looking to Scale AI with Confidence?
Get the inside story from our AI experts.
Speak to our expert
Transform Enterprise Data into Measurable Value with AI-Driven Innovation
Request a Consultation