Do you have that great product idea but are unsure if your users will love it? Or do you already have a product and are struggling to get good user ratings? You are not alone when you are not thinking enough about product performance or are thinking about it in hindsight.
Lean UX checks all the boxes. It unites product development, design, and business and promotes continuous development, constant iteration, and validations. By building, measuring, and learning continuously in a loop, you get closer to great user experiences sooner.